The Dhru Ecosystem

Sell anywhere. Deliver automatically. Operate from one place.

Dhru powers digital commerce with automated fulfillment, and physical operations with cloud POS + ERP — storefronts, suppliers, payments, support, and teams in one connected system.

500K+

Daily transactions processed

80+

Countries served

$29

Fusion plans start per month

4

Products, one ecosystem

Live demo — auto-fulfillment128 orders auto-fulfilled
Customer#4211
Dhru Fusionsmart routing engine
Digital Inventoryyour stock · 233 codes
Supplier Aconnected via API
Supplier Bbackup · standby

Order #4211 · placed on your storefront

Sell codes, licenses, subscriptions, and top-ups — suppliers deliver them automatically.

Explore Dhru Fusion

Dhru Fusion — Commerce for digital goods

Shopify sells products.
Dhru Fusion delivers them.

Storefronts are the easy part. Fusion automates what happens after checkout — supplier routing, instant delivery, retries, wallets, and reseller pricing — natively, without a wall of apps.

Supplier API routing

Orders auto-forward to suppliers; failed orders resubmit to backups.

Client wallets

Prepaid balances in multiple currencies, built for reseller volume.

Tiered B2B pricing

Per-group price lists so resellers see the rates you set.

Resell via API

Clients build storefronts and bots on top of your catalog.

app.dhru.com
Dhru Fusion dashboard showing store, orders, reports, and automation controls
Coming from Shopify?See the digital-goods comparisonRunning self-hosted Dhru Fusion?See the cloud migration path
alpha.dhru.com
Dhru Alpha POS and ERP dashboard with sales, inventory, and branch reporting

Dhru Alpha — Cloud POS + ERP

Every counter, kitchen, and branch. One workspace.

Alpha runs 500K+ transactions a day across 80+ countries — for retail counters, restaurants, and multi-branch teams that need POS, stock, purchasing, and reporting in one system.

  • Smart POS with offline sync — sales never stop
  • KOT/KDS kitchen routing, QR self-ordering, and recipe costing
  • Barcode billing, serials, batches, and real-time inventory
  • Centralized purchasing, staff roles, and multi-branch reporting
Still closing the day with spreadsheets and standalone billing?Streamline daily operations with Alpha

FAQ

Before you pick a door.

The questions most operators ask when they land here.

Which product do I need — Fusion or Alpha?+

Dhru Fusion if your revenue comes from selling online — especially digital goods like codes, licenses, subscriptions, and top-ups. Dhru Alpha if you run physical operations — retail counters, restaurants, inventory, and branches. Many businesses run both.

Can I use Fusion and Alpha together?+

Yes. They're separate products in the same Dhru ecosystem, so operators who sell online and run physical locations use both side by side.

How much does it cost?+

Dhru Fusion plans start at $29/mo with fulfillment, wallets, and support tooling included. Dhru Alpha is priced per region and setup — counters, branches, and hardware. See the pricing page for details.

Do I need extra apps for delivery, wallets, or subscriptions?+

No. Automated fulfillment, supplier API routing, client wallets, tiered reseller pricing, and subscriptions are native to Fusion — there's no app marketplace to assemble.

What about customer support tooling?+

Dhru Inbox (AI helpdesk with live chat, email, and WhatsApp channels) and Task Manager (workflow boards) are built into the ecosystem, connected to the same orders and customers.

I run self-hosted Dhru Fusion. Can I move to the cloud?+

Yes — there's a guided migration path that keeps your catalog, clients, wallets, and supplier integrations. Start with a free migration assessment.

Ready to run your business on Dhru?

Start with a storefront or a POS counter — the rest of the ecosystem is already connected when you need it.